I also have chosen to use different colours on my front cover than I said I am going to. I was supposed to use either black blue and red, black blue and orange or black blue and yellow, but I have chosen white blue and grey. I have chosen this because my main image is quite dark, has lots of blue shades in it which makes it look better and makes it to stand out when the text is bright. Dark blue is used for catching the eye (using this just for anchorage text and for the main story)
These colours connotes about seriousness, dark, maybe even underground music. Festivals always are are associated with dark atmosphere, alcohol and drugs.
My main character is a Dj, you can understand this through the use of headphones which is a big connotation of dance and club music.
My masthead is not an actual 'colour' one, I have used a white masthead with fading out which makes it look greyish, because it looks like it is made from small white dots put together.
Masthead connotes about my genre as well, it says EDM united, which stands for electronic dance music. (my target audience would understand it straight away, as this shortage is widely used between these people.
I also put the character in front of my masthead which means that the character is much more important that the masthead and it also catches attention.
All of my cover stories are related with my genre, all the names used are well known in electronic dance music world, such as 'Hardwell' or 'Oliver Heldens' which means it would attract my T.A attention, I also have a 'free gift' feature which usually comes with the electronic dance music magazines (like the magazine called 'mixmag' usually has a free gift).
The price was chosen based on my T.A research as the major responses I've got was that the reasonable price for this kind of magazine would be between 3 and 4 pounds per issue (having a monthly issue)
Also using such thing like 'elections' makes my T.A feel very important and just as if they would be very close to their beloved Dj's.
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